AI Search

GEO & Answer Engine Optimisation

Get Found Where Search Is Heading. Not Just Where It's Been

Search is changing faster than most businesses realise. Google's AI Overviews are now answering questions before users ever click a result. ChatGPT, Claude, Gemini, and Perplexity are becoming the first stop for product research, recommendations, and buying decisions. And the brands showing up in those answers aren't getting there by accident.

Generative Engine Optimisation (GEO) and Answer Engine Optimisation (AEO) are the disciplines emerging to address this shift. Helping brands become the sources that AI models cite, reference, and recommend. It's not a replacement for traditional SEO. It's the next layer on top of it, and the window to establish early visibility is open right now.

We help brands show up in AI-generated search results across Google AI Overviews, ChatGPT, Claude, Gemini, and Perplexity - before their competitors figure out it matters.

Services

What we can offer you

01. Analisis & idea

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02. UX/UI design

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03. Development

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04. Web design

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Our process

01. AI Search Audit & Visibility Assessment

We start by assessing how your brand currently appears, or doesn't, across major AI search platforms. Where are you being cited? Where are competitors showing up instead of you? What does your current content and structured data look like to an LLM? This gives us a clear baseline and a prioritised action plan.

02. Strategy Development

We build a GEO and AEO strategy tailored to your business, your audience, and the queries that matter most for your category. That means identifying the questions your customers are asking AI tools, mapping your content to those queries, and structuring your digital presence to be the most citable, credible answer available.

03. Implementation

We execute across every layer - optimising existing content for AI readability, building new content designed to be cited by generative engines, implementing structured data and schema markup, strengthening your brand mention and citation footprint, and where relevant, applying prompt engineering principles to improve discoverability across LLM platforms.

04. Monitoring & Reporting

AI search visibility is still an emerging measurement space, but we track what's trackable - brand mentions, citation frequency, AI Overview appearances, and downstream traffic impact. We report honestly on what's moving and where the opportunities are.

GEO & AI Search Services
  • GEO (Generative Engine Optimisation)

  • AEO (Answer Engine Optimisation)

  • Google AI Overview Optimisation

  • ChatGPT & LLM Visibility

Our team and experience

AI search is moving fast and most agencies haven't caught up. We've been tracking the shift closely - from Google's AI Overview rollout to the rapid growth of ChatGPT, Gemini, Perplexity, and agentic shopping behaviour, and building the frameworks to help our clients get ahead of it. This isn't a service we've bolted on. It's a genuine area of focus, because we believe the brands that establish AI search visibility now will have a meaningful and compounding advantage over those that wait.